Carlos Aleu
Product and technology at Karma Studio
Carlos Aleu Fernández is a co-founder of Karma Studio and leads the product and the whole technical side: building the websites, the platform where each business manages its own things, automation with artificial intelligence, and the technical side of SEO and of VeriFactu invoicing.
About Carlos
He has been building websites for small businesses and freelancers since 2017, when Karma was a web design agency. In March 2026, together with Nacho Lorenzo, he turned that agency into a platform based in Ceuta.
On the blog he writes about web design and analytics: what a small business website needs and how to tell what is working.
What he leads at Karma
What he leads
Each service has its own page with what it includes and what it costs.
The platform
The dashboard where each business sees its website, Google, social media and invoices, and asks for changes on WhatsApp.
Web development
Our clients’ websites: design, hosting, domain and maintenance.
AI automation
The artificial intelligence that makes the changes you ask for, writes the articles and answers your business chat.
Technical SEO
What Google looks at under the hood: speed, structured data, indexing and internal linking.
VeriFactu invoicing
The invoicing software that complies with VeriFactu and sends every invoice to the Spanish Tax Agency.
On the blog
What he writes
The articles are written in Spanish.
Background
From web agency to platform
Karma starts as a web design agency: websites for small businesses and freelancers, one at a time.
Founds Karma Studio in Ceuta with Nacho Lorenzo. The agency becomes a platform: website, Google, social media, ads and invoicing in one place.
Karma Studio wins 3rd place at the Demo Day of the Impulsa Startup programme, run by the Ceuta Chamber of Commerce. See the award →
Leads product and technology at Karma Studio.
The team
Karma is two founders
No call centres: when you write to Karma, one of the two of us replies.
Nacho Lorenzo
Co-founder · CMO/CCOLeads brand and marketing: SEO, social media, advertising and content.
Meet Nacho →